Your concept sheet should include: Front view: Full-length, neutral stance Back view: So the maker can assess closure, train, and back depth Three-quarter view: Useful for volume and side seam impression Detail close-ups: Bodice, neckline, sleeve, hem, embellishment zone Fabric notes: Matte, glossy, crisp, fluid, sheer, heavy, lace overlay, bead placement Add one short note under each image
"Adding a brand name increases the likelihood of making the sale by 110%," Smith says
Choose a dress in breathable cotton or rayon with a relaxed fit to allow airflow on hot days, and reach for mid-calf boots in a light brown or tan shade to keep the overall feel fresh rather than heavy
For a night where elegance and style must go hand in hand, a balloon effect dress is a perfect choice
Shorts are usually acceptable if worn with a shirt and blazer
This series started with our tips to master the casual look