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From weddings to parties, selecting the perfect gown involves the style and the right colour and accessories

A bonus: It has pockets

If you dont know what profiling means, it refers to zeroing down on the kind of audience you consider your potential customers

For apple-shaped bodies, empire waist and shift dresses are highly recommended

Tulle: Equal parts voluminous and lightweight, tulle is the perfect way to add some drama to your spring and summer attire

Beading and sequins catch the light dramatically, evoking the glittering glamour of a grand ballroom lit by chandeliers, and they bring exactly the theatrical sparkle a masquerade calls for