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Made of 100% ringspun cotton (except for heather colors
"Benoit Paille
" Physique Pictorial 51 (Winter 2019): 20–33
JOE LEITEL
through photography and personal anecdotes
Physique Pictorial V18N01 [January 1970] v62 Made of 100% ringspun cottonThe father of physique magazines was Bob Mizer (1922 1992). In 1945 Mizer started the Athletic Model Guild in Los Angeles as a modeling agency for male body builders. Mizer, a self taught photographer, recruited and photographed the models, carefully listing their vital statistics along with their real names and ages. Mizer sold his photos by mail, advertising them in men's magazines. By 1951 Mizer's catalog was so extensive that he began to collect
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