The recent, much-maligned 30th-anniversary set used a similar idea
Both of our commanders want combat - Clavileo for his demonic gift, and Carmen for her resurrection ability
So make sure to check your collection to see if you have one and ask a friend if you don't!" Explanation "Synchro/Xyz/Pendulum/Link what?" Explanation Yu-Gi-Oh players cannot read / "You're a grown-ass man, read the fucking card text." Explanation "Goddamn" Explanation D/D/D Spreadsheets
with this being the only available multiplayer game, it is a bit off-putting and a bit of a poor selling point
Or, there might be internet hype about a specific card, which raises its value
Someone in the comments said that they did jail time and their girlfriend would copy their MTG cards with a copier and send them in, and everyone would come together to fold them to get the creases right so they could be ripped off separately